Visual identity design for businesses
The complete architecture of your image.
Logo, brand guidelines, posters, flyers, adverts: Alzati gives businesses in French-speaking Switzerland a consistent, memorable visual system that works across all their materials, from print to digital.
Who it is for
- Businesses that are starting out and need a logo and a clear image from day one.
- Businesses whose materials no longer look alike from one document to the next, and that want a consistent image everywhere.
- Businesses whose identity has dated and that want to rework it.
- Businesses that want to go further than a logo: brand guidelines, business cards and a website, like SouhelImmo.
What you receive
- Your logo and its variations, in vector format (AI, SVG, PDF) and in PNG for the web.
- Complete brand guidelines in PDF, to apply your identity across all your materials.
- Full usage rights to your identity, from delivery.
- The print and advertising materials set out in the quote.
- If you need them, the website, photos or videos that extend your identity, produced by the same team.
What's included
Logo and brand system
Your logo and the elements that go with it, designed together to form a recognisable visual system.
Complete brand guidelines
The rules that keep your image consistent: use of the logo, colours, typefaces.
Posters, flyers and print materials
Your printed materials, based on the brand guidelines.
Advertising and digital applications
Your adverts and digital materials, in keeping with the rest of your communication.
How a project works
Allow 3 to 5 weeks from the first conversation to the handover of your identity, depending on the size of the project.
Discovery
We get to know your business, your market and your customers. You receive a personalised quote within 2 working days.
Direction
We define a clear direction for your image.
Creation
We present 2 to 3 logo concepts, refine the one you choose, then create the brand guidelines and the planned materials.
Handover
You receive your identity and its brand guidelines, ready to use across all your materials.
A few images
Our visual identity projects
SouhelImmo
Logo, brand guidelines, business cards and a 10-page website.
Giubbilei Pantaleo Porzio
Logotype, brand guidelines and business cards for an accountancy firm.
Frequently asked questions
How long does it take to create a visual identity?
Usually 3 to 5 weeks, depending on the size of the project and the number of materials to create. The turnaround time is set out in the quote.
How much does a visual identity cost?
Each project is quoted individually, based on what it includes: logo only, complete brand guidelines, print or advertising materials. Describe your project in the contact form and you will receive a personalised, no-obligation quote within 2 working days.
What do brand guidelines contain?
The rules for using your identity consistently: use of the logo, colours and typefaces, for both print and digital materials.
How many logo proposals will we receive?
We present 2 to 3 concepts to start with.
How many rounds of revisions are included?
Three rounds of revisions are included to refine the chosen concept.
Which files will we receive?
Your logo in vector format (AI, SVG, PDF) and in PNG for the web, along with the brand guidelines in PDF.
Who owns the logo?
You do: you receive full usage rights on delivery.
Do you handle printing?
Printing can be arranged and is agreed in the quote.
Can you rework an existing identity?
Yes. We can start from your current identity to modernise it and make it more consistent.
Can you also create our website, photos or videos?
Yes. Alzati also designs websites and produces photography and video. For SouhelImmo, we designed the logo, the brand guidelines, the business cards and a 10-page website.
A visual identity project? Let’s talk.
Request a quote for your identity